The Firm

Sara-Bay Financial, a Sarasota Registered Investment Advisor was founded in 1993.  Registered with the SEC, Sara-Bay Financial offers both growth and conservative options ranging from individual stock portfolios, low cost ETF or exchange traded fund portfolios as well as fixed income.  Finding a personalized fit for you is our goal!

A Fiduciary

As an RIA or Registered investment advisor Sara-Bay is regulated as a Fiduciary.  This simply means we are required and obligated by law to always act in the best interest of the client. 

Independent & Objective

Sara-Bay Financial is a truly independent firm not associated with any fund company or products.  With no constraints we have the freedom to choose from a wide range of investment options solely based on what is best for the client. 

Fee Only

Sara-Bay Financial sells no products and we earn no commissions.  We are a fee only advisory firm with a fee structure that is simple, transparent, and easy to understand.  This structure allows us to align directly with the success of the client.      

We are Thorough

Our team is responsive, attentive and personal.  We are your financial partner to track, manage, and assess your portfolio through life changes.

Independent Custodian

All client assets are held by the custodian Charles Schwab & Co.  Charles Schwab is one of the nation’s largest discount brokerage firms.  Sara-Bay clients receive the focus and attention of a boutique firm with the financial backing of a major financial institution.