Sara-Bay is unique in the fact that all 3 advisors work together as a team, ultimately giving clients our collective best opinion on investment selection. By choosing not to sell products (such as annuities or insurance) we align our goals with the goals of our clients. As is often the case, each advisor brings their own strength to the team and the whole is stronger than individual. Mike Hard has been in the business since the 1970’s. After years of working for large firms, he stepped out on his own and founded Sara-Bay in 1993. Mike continues to be involved with investment research as well as client meetings.
The day to day baton has been passed to his son Benjamin Hard. Ben is a Certified Financial Planner and has been with Sara-Bay since 2008. The newest addition is Chris Mills. Chris is also a Certified Financial Planner. He has worked in the financial industry since 2012 and joined Sara-Bay in 2019. Our advisors use disciplined investment strategies to grow and preserve capital for our clients. The goal of our team is to ensure the financial advice you receive is appropriate for your individual situation.